Zyro Newsletter

Sign up for the Zyro newsletter and receive all the latest news, events, and product updates from Zyro and our brands.

Please tick the box to say you have read and accept our terms and conditions if you wish to receive our Newsletter.



We are the largest privately-owned parts and accessories distributor in the UK cycling industry. We distribute a massive range of market leading branded product designed to enhance your cycling experience – increasing safety, comfort and enjoyment for every cyclist.

We represent 37 brands including home-grown British brands and international brands from the USA, Japan, Germany, France, and many more. We also design and develop 3 own-brands too – including the UK’s best selling cycling apparel brand – Altura, along with Tortec and Bodyfit.

The inspiration behind choosing the particular brands we offer comes with the knowledge and enthusiasm of many thousands of cycling miles!

All the products displayed on our website are available from an extensive network of retailers throughout the UK, Channel Islands and Ireland. To find your nearest retailer, please click here.